Marketing Assistant

Job board
Job Posting

Marketing Assistant

Job Category: Humentum Job Openings

Humentum

Washington, DC

Description

Reporting to the UK-based Marketing Manager, and providing direct support to the US-based Marketing Manager and the Director of Communications & Marketing, the Marketing Assistant plays a key role in Humentum’s overall marketing efforts, with a focus on digital marketing, content scheduling, and digital asset management. This is a full-time position

Responsibilities

  • Create the Weekly Bulletin newsletter, monthly Insider, and weekly targeted emails in Silverpop; pull queries from Salesforce in Silverpop and create content for promotional emails
  • Work with the UK-based Marketing Manager on creating, maintaining, and delivering on a content schedule for marketing emails, blogs, and social media related to Humentum’s learning services. Keep content calendar updated.
  • Work with the US-based Marketing Manager on creating, maintaining, and delivering on a content schedule for emails, blogs, and social media related to special events, including our annual US-based conference, regional international conferences, and other events. As needed, provide on-site support and live social media.
  • Assist in curating content for the blog and internal/external outreach to potential writers; edit content for e-publishing, and occasionally write original content
  • Create flyers for trainings, in-house workshops, and other events as needed
  • Track analytics monthly on marketing emails through Silverpop; provide monthly social media insights and analytics
  • Collect and manage all photos, videos, testimonials, and collateral materials using our photo database, Portfolio, and Salesforce
  • Manage one component of overall advertising program, focusing on unpaid advertising platforms.
  • Curate content and write the quarterly internal newsletter, Humans of Humentum
  • Act as one of the department’s primary proofreaders for both external and internal documents

Other 

  • Participate in organizational meetings and other special staff initiatives
  • Other duties as assigned consistent with the spirit and intent of the position

Requirements

Qualifications and Desired Experience

  • Bachelor’s degree required; in communications, marketing, advertising, journalism, or a related field preferred
  • Strong writing, editing, and communications skill;
  • Experience with Adobe Creative Suite (specifically Photoshop), Canva, and other design tools
  • Experience with email marketing platforms, specifically CRM-driven like Silverpop, a plus
  • Experience with Microsoft Office Suite applications; experience with Salesforce or other CRMs and Drupal or other CMS a plus
  • Experience with social media scheduling platforms like Hootsuite, social media analytics and google analytics a plus
  • Experience with nonprofit organizations preferred

 

Skills and Attributes

  • Enthusiasm for social media, email marketing, and marketing analytics
  • Strong attention to detail – demonstrating accuracy and thoroughness, and an ability to monitor own work to ensure quality
  • Excellent editing and writing skills 
  • Independent problem-solving ability; motivated learner
  • Ability to multitask and meet deadlines while juggling multiple priorities
  • Excellent presentation/representation skills
  • Positive attitude and professional affect required  

Other/More

Humentum is an at-will employer in the District of Columbia.  Employment regulations applying to the state of each employee’s job assignment apply.  This position is:

  • Based in Washington, DC
  • A full-time exempt position
  • Benefits eligible

Application Instructions

Qualified applicants should submit a résumé and cover letter with salary requirements to careers@humentum.org.  Applications without a cover letter will not be considered.  

Disclaimer: 

Humentum is an equal opportunity, affirmative action employer.